Sunday, August 8, 2010

Translation Services Expand Your Business Potential

So far, your business has shown steady growth and you are ready to grab your piece of the global market. However, once you begin your campaign to other countries you should realize that the potential clients may have difficulties in understanding what your product or service is and what it does. The reason this is true, is that even if English is the major language  throughout the business world, only around 25 percent of the world speaks English. This means your information will be mumbo jumbo to 75 percent of the world. The only way to reach the vast population of individuals that do not speak English is with the aid of a translation service. Of course, this goes the other way as well, if you wish to reach the English speaking countries you may need your information translated into English. Either way, a professional translation service will be able to provide you with high quality translations that will ensure that all individuals will be able to receive your material in their native tongue.

In the United States, a recent report stated that many US companies are losing billions of dollars per year due to incorrect or inept language translations. These documents are a reflection of the company, thus if the material is not proper, individuals will not be able to trust the company. If they cannot ensure their own documents are readable in the foreign language, how will they ever be able to meet the needs of customers that speak that language?

If you have a particular country or countries you wish to market your product or service, then you need to find a translation service that speaks and writes both languages fluently. Just because a person can speak, the language fluently does not ensure they can write the language correctly. Always ask for a sample by providing one of your documents. Remember, languages often change whereas a word can have new meanings or may not be used in the same way it was years before.

In order to translate the material properly you will need both a translation service that has been in business for a while with references. You should be able to communicate in your own language to explain the document you wish translated so you can convey the message you wish others to read and understand. The true answer is to use a reputable and reliable translation service that understands the importance of your material.

You should be able to work with the team of translators to ensure that your document is understandable and correctly worded for those that will be reading your material. Remember, you can always ask questions during the translation process if in doubt. Lastly, if you really need a rush job then that is one thing, but if you can wait, please give the translators the time they need to ensure your material will be perfect.